As someone who’s made many efforts over the years to raise both awareness and money for social causes and issues (i.e. St. Jude Children’s Hospital, Women in Prison, the Mothers of Haiti, Room to Grow and others), I have been fascinated by the extreme success of the ALS Ice Bucket Challenge. At first it was kind of amusing to see the videos pop up by various friends in my Facebook feed and I didn't see what was coming even then, when I had no idea the idea would take off to this extent. But over the last week, as celebrity videos started to appear, Read More