About two weeks ago, I came home to find a large box on my doorstep. It was right around the holidays but was still a bit of a mystery of whom it was from. When I opened it, this is what I found. Okay, pretty amazing. I was actually expecting something to arrive from the TV show, GiRLS, on HBO, after an unexpected tweet from their handle a few weeks prior via direct message, but I wasn't sure what would come. First came the letter, which called me the voice of "A" generation. I liked the wording. I'm not at all the age bracket of the girls on … [Read more...]
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Girls HBO: Questionable Goods, Unconventional Marketing
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